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Why should campsites use an e-concierge application?
May 26, 2023
What is a concierge application ?
This is a mobile application offering concierge services to its users.
It’s a tool that brings together all the useful information holidaymakers need before, during and after their stay.
Their goal is to offer a personalized, high-quality experience with services designed to simplify their lives (table reservations at the campsite restaurant, click and collect, booking of activities such as SPA, etc.), as well as purely informative services (information on the services offered by the campsite, recommendations on tourist activities to do in the area, places to visit, etc.).
Why should campsites use one ?
E-concierge applications are becoming increasingly popular in the outdoor hospitality industry, as they offer a number of benefits for both customers and the campsites themselves, such as :
- Improving the customer experience
They allow customers to enjoy a personalized, customized experience (quick access to information on the services offered by the campsite, local activities, etc.). And the ability to make reservations, order meals or beverages…) helping to improve the overall experience.
- Cost reduction
They can help campsites reduce staffing costs, as they automate tasks that campsite employees previously had to manage, allowing staff to concentrate on other, more important tasks.
- Increased revenues
E-concierge applications allow campsites to increase their revenue by offering additional services to customers, while simplifying and digitalizing reservations (massages, yoga classes, guided tours, etc.).
- Improving operational efficiency
Automating tasks allows campsites to be more efficient, reduce errors and improve the overall quality of the services they offer.
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